The 2020 ISLE exhibition ended smoothly. Due to the impact of the epidemic, foreign customers could not participate in the exhibition. The traffic of the exhibition was greatly reduced compared with before. The exhibition site was also relatively deserted. In this special period, Zhongrun's products still live up to expectations and are prominent. Lots of customers are attracted by our 4pcs 2-meter-high led cubes composed of adhesive transparent screens.

As the new favorite of the current LED display market, LED transparent screens have become more and more popular in the display field with the continuous maturity of industry chain technology and the continuous decline of costs, along with concepts such as intelligence, new retail, and immersive vision. According to relevant forecasting agency data, the market output value of transparent display is about 87.2 billion U.S. dollars by 2025, so the market prospect of LED transparent screen is very promising.

The new product brought at this exhibition--LED adhesive screen could be attached to the glass curtain wall directly with high transparency up to 85%, whose thickness is 3.97mm. It weighs only 3.5kg/㎡, which is easy for transportation.

Photoelectric glass is composed of conductive glass, laser etching circuit, Led chipset, PVB glue, and panel glass. Up to 95% transparency with invisible PCB design, it is suitable for large and medium-sized city square lighting projects, glass curtain walls, etc. Waterproof IP65, it’s ideal for outdoor use. It not only retains the light transmission characteristics of glass, but also displays animation and various dazzling colors, which greatly improves the glass application scope.

Outdoor transparent screens we exhibited at this exhibition are customized by private models. In addition to the advantages of traditional transparent screens, our transparent screens can be used for outdoor, with a waterproof rating of IP65. The extremely narrow power box design makes the transparency not affected by the glue. In order to broaden more application scenarios, each cabinet is also equipped with an arc lock, which adds more possibilities for stage performances and glass curtain walls.

Facing the current market chaos in the LED display industry, it is necessary to have a sensitive market sense, accurately position the market’s demand for products in segmented areas, and create differentiated and high value-added products. The current LED display market has fierce competition in conventional products, and Zhongrun Optoelectronics will use these new products as the dominant products in the future, while making breakthroughs in the existing market.